Primary Focus
SendPhoto
Simple client gallery delivery
Passgallery
Gallery delivery + print sales
Direct comparison
SendPhoto vs Passgallery
Compare SendPhoto vs Passgallery for client delivery, print-store workflows, account friction, pricing, and gallery controls. See when a delivery-first tool beats a sales-first gallery platform.
SendPhoto is usually the stronger fit for clean, low-friction gallery delivery without turning the gallery into a sales funnel.
Passgallery is usually the stronger fit for print-driven businesses that want favorites, sales, and post-delivery marketing automation.
Last reviewed March 21, 2026
SendPhoto is our product
Verify vendor pricing before purchase
As of March 21, 2026
The quick read
This is not a feature-count contest. It is a fit check for what happens after the shoot is ready to send.
Decision summary
Read the comparison by workflow fit
Choose SendPhoto for simpler delivery. Choose Passgallery when gallery sales and follow-up marketing are central to your business.
Use SendPhoto for
Fast, low-friction delivery
Use Passgallery for
Selling prints after delivery
Sales
Favorites
Client Account Friction
SendPhoto
No account needed for delivery
Passgallery
Account prompts for some sales actions
Client Favorites
SendPhoto
Yes
Passgallery
Yes
Print Store
SendPhoto
No
Passgallery
Yes
Marketing Automation
SendPhoto
No
Passgallery
Yes
Delivery Controls
SendPhoto
Passwords, expiration, download quality
Passgallery
Favorites, downloads, private galleries
Entry Pricing
SendPhoto
Included account / paid plans from $3/mo
Passgallery
From $6/mo
Best For
SendPhoto
Fast, low-friction delivery
Passgallery
Selling prints after delivery
Passgallery pricing and feature details are dated review notes. Verify vendor pricing before purchase.
What SendPhoto includes
The delivery workflow is broader than the share link
SendPhoto includes organization, access control, download rules, watermarking, and mixed media support for working photographers.
Collections and Gallery Structure
Organize one delivery into collections so clients can browse grouped sets without multiple links.
Passwords, Expiration, and Cleanup
Protect galleries with passwords, set share expiration, and manage delivery lifecycle controls.
Download Quality and ZIP Control
Enable or disable downloads, choose delivery quality, and support full-gallery or collection downloads.
Watermarks with Collection-Level Control
Apply watermarks, preview them, and control watermark behavior where a gallery needs different treatment.
Mixed Photo and Video Delivery
Deliver videos alongside photos inside the same client gallery.
RAW-Friendly Delivery Workflow
Support many major RAW camera formats and pro image formats when workflows need more than JPEG-only delivery.
Feature breakdown
Compare the workflow, not only the price
Client Delivery Simplicity
SendPhoto: SendPhoto is stronger when the gallery should feel like the final service layer instead of the start of a print-selling funnel. Clients get a cleaner path to browsing, favorites, and downloads.
Passgallery: Passgallery can still deliver galleries professionally, but the platform is built to continue the client journey into ordering, selling, and follow-up marketing.
Sales and Follow-Up
SendPhoto: SendPhoto is not trying to run a print-store and marketing engine around every gallery. That is a deliberate product choice, not a missing checkbox.
Passgallery: Passgallery is stronger when print sales, branded upsells, and follow-up campaigns are part of how the gallery earns revenue after delivery.
Account Friction and Access
SendPhoto: SendPhoto stays cleaner because delivery does not depend on getting the client into a broader sales-account flow. That matters when the gallery should feel quick and frictionless.
Passgallery: Passgallery support materials explain that clients may be asked to create accounts for actions like favoriting, downloading, or ordering. That can be fine for a sales-driven workflow and less ideal for a simple delivery job.
Private Delivery Controls
SendPhoto: SendPhoto gives photographers a more delivery-specific control set with passwords, collection structure, share expiration, and easier download-quality decisions.
Passgallery: Passgallery supports private galleries, favorites, and downloads too, but its strongest differentiators sit on the selling and follow-up side rather than on the delivery side.
Price-to-Workflow Fit
SendPhoto: If the gallery is mainly a handoff tool, SendPhoto is easier to justify because the pricing is not carrying a built-in sales engine.
Passgallery: Passgallery pricing makes more sense if you expect the gallery to keep producing print revenue after delivery.
Real-world scenarios
Choose by the job the gallery has to do
Best fit: SendPhoto
Wedding Gallery Delivery
SendPhoto is the stronger fit when the main goal is a polished delivery moment rather than a longer print-selling workflow. Passgallery can still handle the gallery, but its strongest value sits in what happens after delivery if print sales matter.
Best fit: Competitor
Family Photographer Selling Albums and Prints
SendPhoto is better when the gallery is the handoff, not the storefront. Passgallery is stronger when favorites, ordering, and print-selling are central to the business model.
Best fit: SendPhoto
Corporate or Event Client Delivery
This is where delivery-first simplicity wins. The client gets a gallery without extra selling layers or account friction. Passgallery can still work, but the sales-first workflow is often unnecessary for a straightforward event handoff.
Best fit: Competitor
Print-First Portrait Business
SendPhoto is not trying to replace a print-sales platform. Passgallery is the stronger fit if your gallery strategy is tied to converting favorites into orders and repeat marketing.
Overview
SendPhoto and Passgallery are both built for photographers, but they are trying to optimize different business outcomes. SendPhoto is built for clean client delivery. Passgallery is built to keep the gallery involved in print sales and follow-up marketing after delivery.
That makes this a workflow choice more than a simple feature comparison. If your revenue depends on what happens after the gallery is delivered, Passgallery has a real advantage. If the gallery should feel like the polished finish to the service, SendPhoto is usually the better fit.
The Core Difference: Delivery Layer vs Sales Funnel
SendPhoto is strongest when the gallery is the final handoff. You organize the work, protect it if needed, and let the client browse, favorite, and download it without turning the gallery into a longer storefront experience.
Passgallery is stronger when you actively want the gallery to keep selling after delivery. Its pricing and support pages emphasize favorites, downloads, print-store behavior, and broader sales and marketing tools tied to the gallery itself.
Short Answer
Choose SendPhoto if you want low-friction delivery without turning the gallery into a sales system.
Choose Passgallery if print sales, favorites, and follow-up marketing are central to your business model.
Compare the tradeoff against SendPhoto pricing, gallery delivery, and Passgallery's current pricing before deciding.
Where SendPhoto Is the Better Fit
When You Want a Cleaner Client Handoff
SendPhoto is better when the gallery should feel like the polished finish to the service. The client gets straightforward access, clear favorites behavior, and cleaner downloads without being pushed into a longer account and sales journey.
When Account Friction Matters
Passgallery support materials explain that users may be asked to create accounts for some gallery actions like favoriting, downloading, or ordering. That can be acceptable in a sales-focused workflow. It is a weaker fit when the goal is simply easy delivery.
Where Passgallery Is the Better Fit
When the Gallery Should Keep Selling
Passgallery is stronger if your gallery is supposed to keep generating print revenue or product orders after delivery. That is its core differentiator, and for some portrait and family photographers it is the right bet.
When You Want Favorites Tied to Ordering
SendPhoto supports client favorites, but it does not build a broader selling and follow-up system around them. Passgallery does, which is why the platform makes more sense when favorites are a step toward print or product sales.
Pricing and Feature Reality Check
As of {reviewedAtLabel}, Passgallery's public pricing starts at $6 per month on the annual Starter tier. The same pricing flow highlights favorites, hi-res and low-res downloads, custom branding, watermarking, and stronger selling features on higher plans.
That is credible value if the gallery should keep producing sales. If the gallery is mainly the final handoff, SendPhoto is usually the better fit because it keeps the experience simpler and the pricing tighter to delivery itself.
Final Verdict
Choose SendPhoto if you want a low-friction delivery platform. Choose Passgallery if you want the gallery to function as a print-sales and follow-up engine after delivery.
Related reading
Keep comparing by workflow fit
Methodology and disclosure
This comparison is written from SendPhoto perspective and is meant to help photographers choose the right workflow. We compare delivery workflow, client experience, privacy controls, proofing fit, and pricing posture. Use this page to narrow the shortlist, then verify important purchase details on the vendor current pricing and documentation pages.